PR CEO Tony Wright on crisis management and SEO

In 2014, my manager at Didit Stephen Baldwin gave me a rare opportunity - to interview a public relations CEO about the direct impact of the 9/11 disaster on public relations. Tony Wright, CEO of WrightIMC, allowed me to conduct an interview which became the article linked above.

  • I conducted then interview over e-mail. Tony was funny, gracious and kind during the process, where I sent him composed questions and he responded in detail

  • SEO numbers and lead flow for both Didit and WrightIMC increased significantly based on social and content performance derived from this article

  • This interview was a great learning for me for SEO, PR, interviews, and the challenges faced by PR professionals when responding to crisis scenarios